With 16 years experience in the newspaper industry and a proven track record of success and advancement, CreativeXchange specializes in sales and marketing plans to grow circulation and readership.
Experienced in working with every department of a newspaper, CreativeXchange has the advantage of thorough knowledge and big picture thinking. Many of these 16 years have been spent working with circulation departments to assist build circulation.
It is unusual to find a company with this specialized experience. With years of experience and studying the science of circulation, this type of expertise can be very beneficial to help grow circulation.
CreativeXchange can provide a detailed sales and marketing plan customized for your newspaper to grow circulation. CreativeXchange can also work with your staff to implement and follow through on your sales and marketing plan. You won’t receive canned advice; rather specific recommendations, custom plans and thought-out ideas for your market and your budget.
CreativeXchange wants to assist community newspapers to grow circulation. In addition to sales and marketing plans, CreativeXchange can provide excellent circulation sales and customer service training programs.
Experience and Services include:
- Sales forecasting
- Writing sales and marketing plans
- Managing churn
- Retention strategies
- Print ads and inserts
- Direct mail
- Readers Guides
- Subscription offers
- Reaching specific demographic audiences
- Sales training
- A unique mystery shopper program to tailor your customer service training needs
- Multi-media marketing campaigns
- Circulation department efficiencies
- ABC knowledge
- And much more
CreativeXchange would welcome and enjoy the opportunity to talk to you more about your needs and if CreativeXchange services are right for your organization.
Call or email us today for a free consultation